After making a strong impression with their debut, the new girl group has already proven their popularity. The girls have quickly gained global popularity and attention with their debut mini-album.

On October 28, NewJeans announced that member Hanni was selected as the brand ambassador for the luxury brand Gucci.

Hanni is being praised that her image being perfect for the brand and has been congratulated on various online communities. Netizens commented, "She's perfect for the brand image," "She does have this hip image," "This is awesome," "Congrats to Hanni," "I like her image," "She fits the brand well, congrats to her," "She's so charming," "Love the black and white image," "She does have that image that Gucci likes," "I think the other members would be selected for other brands as well," and "Congrats to Hanni!"