Introduction

Motivation is the driving force behind our actions and behaviors. It is what compels us to pursue our goals and dreams, overcome obstacles, and achieve success. Yet, despite its importance, motivation can be elusive and difficult to sustain.

In this book, we will explore the science and psychology behind motivation, examining the various factors that influence our drive and how we can harness it to achieve our desired outcomes. From the role of intrinsic and extrinsic motivation to the impact of mindset and goal-setting, we will delve into the complex workings of motivation and provide practical strategies for cultivating and maintaining it.

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